Tuesday, April 19, 2011

Great marketing example

Hilton just showed Kellogg a brilliant piece of marketing. All graduating students get free five years of Gold status for Hilton Honors. 40% of Kellogg students end up in consulting => lot of high paying customers. Extremely good targeting Hilton!
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1 comment:

  1. Scott LSeptember 11, 2011 at 6:22 PM

    Do you know how we take advantage of this as a Kellogg student?

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